User Flow

Admins start from a table of flagged duplicate accounts, select a pair to review, then choose which record becomes the "primary" account before completing the merge.

Beta Testing

We sourced beta testers by identifying admins who frequently contacted support about merges, then had them walk through key tasks while we tracked completion rates, time-to-complete, and friction points — using their feedback to drive iterative fixes.

Weekly Email Updates

I proposed a weekly email digest that surfaces newly detected duplicate student accounts, giving school admins a lightweight way to stay on top of merge tasks without needing to check the tool proactively.

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